50 Engaging Slogan Trivia Questions That Test Your Brand Knowledge in 2025 (+ Free Generator)

Quiz nights need fresh ideas to keep participants engaged. After researching iconic brand messaging and consulting with trivia experts, I’ve compiled these slogan challenges that test marketing knowledge while creating an entertaining experience for players of all ages.

By the end, you’ll have dozens of ready-to-use slogan trivia questions—plus access to our generator tool that creates custom quiz content matching specific interests and difficulty levels.

WHY SLOGAN TRIVIA WORKS

I’ve witnessed how brand slogan challenges transform standard quiz nights:

• Marketing taglines tap into passive knowledge people don’t realize they possess
• Participants experience the satisfaction of recalling information they’ve absorbed through everyday exposure
• Brand slogans create cross-generational appeal, with different eras connecting to different participants
• These questions balance accessibility with challenge, keeping the competition engaging
• The familiar-yet-forgotten nature of slogans creates those satisfying “tip-of-the-tongue” moments

A trivia host told me: “Slogan rounds consistently generate the most animated discussions and ‘aha!’ moments among teams. People are amazed by how many marketing phrases they’ve internalized without realizing it.” This insight reveals why brand messaging makes such engaging trivia content.

TYPES OF SLOGAN TRIVIA QUESTIONS

Iconic Brand Slogans

“Just Do It” (Nike) tests recognition of globally famous phrases. These work well as opener questions to build confidence.

Vintage Slogans

“Where’s the Beef?” (Wendy’s) challenges older participants to recall marketing classics. These work well for mixed-age groups where everyone gets a chance to contribute.

Industry-Specific Slogans

“The Ultimate Driving Machine” (BMW) focuses on automotive or luxury branding. These work when customizing trivia to specific interests.

Slogan Evolution

“Have it Your Way” vs. “Have it Your Way” (Burger King then and now) tests knowledge of how brands have maintained consistency. These create interesting discussion points between questions.

Not sure which fits your trivia night? Try our Brand Assessment Tool to find trivia content that matches your audience demographic.

50 SLOGAN TRIVIA QUESTIONS TO TEST YOUR KNOWLEDGE

Iconic Global Brands

1. Which sportswear giant uses the slogan “Just Do It”? (Nike)
2. What tech company told us to “Think Different”? (Apple)
3. Which fast food chain says “I’m Lovin’ It”? (McDonald’s)
4. What beauty brand reminds us “Because You’re Worth It”? (L’Oréal)
5. Which automaker calls their vehicles “The Ultimate Driving Machine”? (BMW)
6. What candy “Melts in Your Mouth, Not in Your Hands”? (M&M’s)
7. Which chocolate bar tells you to “Have a Break, Have a KitKat”? (KitKat)
8. What fried chicken is “Finger Lickin’ Good”? (KFC)
9. Which paper towel is “The Quicker Picker Upper”? (Bounty)
10. What makeup brand asks “Maybe She’s Born With It”? (Maybelline)

Food & Beverage Brands

11. Which soft drink invites you to “Open Happiness”? (Coca-Cola)
12. What colorful candy lets you “Taste the Rainbow”? (Skittles)
13. Which cereal goes “Snap! Crackle! Pop!”? (Rice Krispies)
14. What diet soda is “Just for the Taste of It”? (Diet Coke)
15. Which chip brand claims “Betcha Can’t Eat Just One”? (Lay’s)
16. What burger chain lets you “Have It Your Way”? (Burger King)
17. Which coffee chain claims “America Runs on” them? (Dunkin’ Donuts)
18. What cereal is “The Breakfast of Champions”? (Wheaties)
19. Which sandwich chain tells you to “Eat Fresh”? (Subway)
20. What beer calls itself “The King of Beers”? (Budweiser)

Inspired by these ideas? Find trivia questions tailored to your event with our Slogan Generator.

Services & Retail

21. Which phone company once asked “Can You Hear Me Now?”? (Verizon)
22. What shipping company stated “When It Absolutely, Positively Has to Be There Overnight”? (FedEx)
23. Which credit card asks “What’s in Your Wallet?”? (Capital One)
24. What insurance company is “Like a Good Neighbor”? (State Farm)
25. Which car rental company claims “We Try Harder”? (Avis)
26. What retail giant promises “Save Money. Live Better.”? (Walmart)
27. Which battery “Keeps Going and Going and Going”? (Energizer)
28. What amusement park calls itself “The Happiest Place on Earth”? (Disneyland)
29. Which auto insurance asks if you’re in “Good Hands”? (Allstate)
30. What delivery service promises they “Absolutely, Positively” deliver overnight? (FedEx)

Specialty & Niche Brands

31. Which sports drink asks “Is It in You?”? (Gatorade)
32. What energy drink “Gives You Wings”? (Red Bull)
33. Which light beer “Tastes Great, Less Filling”? (Miller Lite)
34. What Mexican fast food chain says “Live Mas”? (Taco Bell)
35. Which men’s grooming brand offers “The Best a Man Can Get”? (Gillette)
36. What diamond company claims “A Diamond is Forever”? (De Beers)
37. Which automobile manufacturer once advised consumers to “Think Small”? (Volkswagen)
38. What branch of the military describes themselves as “The Few. The Proud.”? (United States Marine Corps)
39. Which greeting card company is “When You Care Enough to Send the Very Best”? (Hallmark)
40. What potato chip maker dared “Betcha Can’t Eat Just One”? (Lay’s)

Challenging & Vintage Slogans

41. Which airline asked “Is This Any Way to Run an Airline? You Bet It Is”? (National Airlines)
42. What company used “Quality never goes out of style”? (Levi’s)
43. Which rental car company is “The Superstar in Rent-a-Car”? (National Car Rental)
44. What electronics company wanted you to “Live Better Electrically”? (General Electric)
45. Which battery brand was “Trusted Everywhere”? (Eveready)
46. What fast food chain famously asked “Where’s the Beef?”? (Wendy’s)
47. Which cigarette brand was unfortunately marketed as “Doctor’s Choice”? (Camel)
48. What camera company said “You Press the Button, We Do the Rest”? (Kodak)
49. Which telephone company urged people to “Reach Out and Touch Someone”? (AT&T)
50. What motor oil is “The 1 that Flows”? (Quaker State)

CREATING YOUR OWN SLOGAN TRIVIA GAME

Last month, I helped a corporate event planner develop a customized slogan trivia night. Here’s our process:

1. Determine Your Audience Demographics

Through attendee profiling, we discovered a mix of ages 25-55 with varied backgrounds. This led us to create generationally-balanced questions covering slogans from the 1970s through today.

2. Establish Difficulty Levels

We organized questions into three tiers: “Gimmes” (universally recognized slogans), “Challengers” (somewhat familiar phrases), and “Stumpers” (obscure or vintage slogans) to maintain engagement throughout the game.

3. Create Balance Between Categories

We ensured balance between food/beverage, technology, automotive, and services slogans to give different knowledge bases a chance to shine in team settings.

4. Test With Representative Players

We trialed the questions with a test group similar to expected participants. Questions with less than 20% or more than 80% correct answers were replaced to maintain the optimal challenge level.

Or skip these steps and try our Slogan Generator for instant trivia questions tailored to your specific event and audience.

HOW TO HOST A SLOGAN TRIVIA NIGHT

The corporate event planner found these formats most effective:

• Multi-round approach (mix slogan trivia with other categories)
• Team-based competition (4-6 players per team works best)
• Visual aids (showing logos without names increases difficulty)
• Progressive difficulty (start easy, end challenging)
• Tie-breaker slogan challenges (for writing creative new slogans for products)

One unexpected success: They created a “Finish the Slogan” speed round where teams had to complete half-written famous slogans, which created exciting energy late in the evening.

Not sure where to start? The Brand Assessment Tool can analyze your event goals and suggest perfect trivia formats for maximum engagement.

PRACTICAL ADVICE FROM TRIVIA HOSTS

When discussing effective slogan trivia with experienced quiz masters, these insights emerged:

“How obscure should we make the slogans?” Most successful trivia nights balance 40% easy, 40% medium, and 20% difficult questions. Too many stumpers frustrates participants, while too many obvious answers reduces engagement.

“Should we include current slogans or stick to classics?” The most effective approach mixes time periods to engage all age groups. Gen Z participants recognize current digital marketing slogans, while older participants often excel at recalling vintage advertising from their youth.

“How should we handle scoring for slogan questions?” Consider awarding partial credit for identifying the correct industry when the exact brand is missed. This maintains engagement when teams are close but not exact with their answers.

The best way to find what works is to try our free Slogan Generator and test different question types with your expected audience.

YOUR ENGAGING TRIVIA NIGHT STARTS HERE

After helping numerous event planners develop slogan trivia, I’ve learned that the most successful quiz experiences balance nostalgic recognition with challenging recall, creating those satisfying “I know this!” moments for participants.

Try our Slogan Generator to find inspiration, but remember that understanding your specific audience is the key to creating a truly engaging trivia experience.

What age groups and interests will your trivia night serve? That’s where your perfect question set begins.

Take the Brand Assessment Tool Generate Your Perfect Slogan Trivia with our Slogan Generator

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FAQ

What makes a good slogan trivia question?

A phrase recognizable enough that participants feel the satisfaction of recall, yet challenging enough that not everyone immediately knows the answer—ideally triggering that “tip-of-the-tongue” experience that makes trivia engaging.

How many slogan questions should be included in a full trivia night?

For a balanced trivia night, dedicate about 20-25% of your total questions to slogans—usually one full round of 10 questions in a standard five-round event, or intersperse them throughout various categories.

Should slogan trivia include visual components?

Adding visuals significantly enhances engagement. Consider showing the logo without the name, displaying the product without branding, or using vintage advertisements with the slogan removed as additional challenge elements.

How can we prevent smartphones from ruining slogan trivia?

Establish a clear “phones down” policy, use time limits that make searching impractical, or create paired questions where the first response must be given before revealing the second part—making search engines less helpful.

Can slogan trivia work for specialized industries or niche events?

Absolutely! Custom slogan trivia for industry events (using sector-specific marketing phrases) or themed parties (movie taglines, political campaign slogans) can create highly relevant and engaging experiences.

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